Our Story

Professional grade health and skincare products, delivered to your door.

At VitaGene, our customers always come first. We provide excellent customer service, professional grade products and expert product advice to healthcare professionals countrywide. All our products are researched and recommended by qualified health practitioners.

In addition to all our publicly available product ranges, our online store is used by healthcare professionals to dispense prescribed health and skincare products to their patients.

What makes us different 

Where we started

VitaGene was founded in 2017 as a way to seamlessly provide customers access to professional grade health and skincare products, in a cost-effective way. 

We launched VitaScript in 2020, the first virtual dispensary for health and skincare practitioners in South Africa. This practitioner platform integrates with VitaGene so that customers can easily receive the correct products scripted by their practitioners.

Driven with passion

Our CEO and in-house product specialist, Jean Brazendale {BSc (Med) (Hons) Nutrition and Dietetics} has a thorough knowledge of all our products and provides technical support to practitioners in selecting the appropriate products for their patients across the multiple brands available.

Jean, who previously ran her clinical nutrition practice from 1996 to 2020, has a strong grounding in clinical dietetics and in 2013, she embarked on a journey of nutrigenomics. She believes this is the future of personalized healthcare and nutrition and is passionate about this growing field of nutrition. Precision nutrition and optimum health is achievable for individuals and she loves sharing her knowledge with patients and practitioners in this developing field.